[Rich]

Well, Srapnel is a nice (I have nothing negative to say about Shrapnel) company but small compared to, say, Matrix/Slitherine. The number of potential buyers is much fewer imo. And what about Steam? Really, if you want to get more customers, you need to sell the game for a max of $25 ($20 would be better) and expand your marketing in a way you will reach a much wider audience.