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-   -   OT: Marketing phrases that never worked. (http://forum.shrapnelgames.com/showthread.php?t=23499)

NullAshton April 13th, 2005 12:55 PM

OT: Marketing phrases that never worked.
 
This is all I could think of by the time I posted this.

1. "Melts in your hand, not in your mouth."

Ron_Lugge April 13th, 2005 01:03 PM

Re: OT: Marketing phrases that never worked.
 
I recognize that... where is it from?

NullAshton April 13th, 2005 01:31 PM

Re: OT: Marketing phrases that never worked.
 
Hehe, it's just a spoof of one of M&Ms phrases, "Melts in your mouth, not in your hand."

Ron_Lugge April 13th, 2005 01:37 PM

Re: OT: Marketing phrases that never worked.
 
Ah, *NOW* I recognize it!

David E. Gervais April 13th, 2005 02:08 PM

Re: OT: Marketing phrases that never worked.
 
I think the first phrase is closer to the truth,.. The do melt in your hand if held long enough, and I don't know anyone who allows them to 'melt in your mouth' they tend to chew them up before that happens.

Cheers! http://forum.shrapnelgames.com/images/smilies/happy.gif

1FSTCAT April 13th, 2005 03:32 PM

Re: OT: Marketing phrases that never worked.
 
How about:

"You gotta eat".

--Ed

atari_eric April 13th, 2005 04:29 PM

Re: OT: Marketing phrases that never worked.
 
I'd like to offer McDonalds recent "I'd hit it" campaign, noted for the McExecutives ignorance of the above phrase currently being loosely translated (at least by the fans of popular website fark.com) "I would have sex with her".

Let the jokes about "secret sauce" begin...

Caduceus April 13th, 2005 08:26 PM

Re: OT: Marketing phrases that never worked.
 
Of course the renamed Cheverolet Nova

Which to our Spanish speakers means "it doesn't go"

A poor name for a car...

Slynky April 14th, 2005 11:13 AM

Re: OT: Marketing phrases that never worked.
 
Well, not a slogan (per se) but, I can't believe the cajones of the ad people who OK the posting of:

"Genuine Imitation Leather" and
"Genuine Faux Pearls". http://forum.shrapnelgames.com/image...s/rolleyes.gif http://forum.shrapnelgames.com/image...s/rolleyes.gif http://forum.shrapnelgames.com/image...s/rolleyes.gif

rdouglass April 14th, 2005 01:09 PM

Re: OT: Marketing phrases that never worked.
 
Quote:

wildcard06 said:
Of course the renamed Cheverolet Nova

Which to our Spanish speakers means "it doesn't go"

A poor name for a car...

Not really. Just an urban legend:

http://spanish.about.com/cs/culture/a/chevy_nova.htm

If you separate the word nova into no va, then, yes it does mean "it doesn't go" but the direct translation doesn't fit the usage. Most Spanish speaking folks would use words like English speaking people do: "It doesn't run".

According to this article, the Nova did quite well in Spanish speaking contries.

Atrocities April 14th, 2005 01:15 PM

Re: OT: Marketing phrases that never worked.
 
2. Garrenteed Peace Of [censored]
3. Trust Us, its wonderful
4. This games adds the 5th X to 4x gaming! (Moo3) It always struck me as odd that they would have that on their box art, a quote from a review LONG before the game was ever released. False advertising I would say.
5. Yugo, our poweful 32hp, 3 cylinder motors will move you along at the ripping speeds of 35 mph.
6. Explodes when rear ended.
7. It might be ugly, but it runs like crap too.
8. Smells like a fart and tastes like [censored].
9. Join the Navy and Be a deck hand.
10. Sign up to be cannon fodder and get a nifty uniform.

Starhawk April 14th, 2005 01:25 PM

Re: OT: Marketing phrases that never worked.
 
11. Be all that you can.....ah screw it join the navy.
12. That's not squid your eating....
13. It might be ugly but it insults you to.
14. 9 out of 10 hillbillies agree
15. Ugly women will be all over you!
16. There are two kinds of people in our stores, Kind, considerate, and bad mathmaticeans (yes it's deliberately spelled bad)
17. Made in hell
18. It slices it dices and you can't sue us when it does!
19. If it starts to smell RUN LIKE HELL!
20. Causes bladder control issues
21. You wont even see it coming.
22. You want I should fix your back (russian accent)


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